Launching & Opening

The Best of Asian Cinema: 3rd Asia On Screen Film Festival
September 07, 2016

The Best of Asian Cinema: 3rd Asia On Screen Film Festival

September is more than just a signal to the start of the Philippine Christmas season; it’s also the cue for the country’s different film festivals to showcase the best films in and around the country. One such film festival is the Asia On Screen Film Festival, running from September 15 – 18, 2016.   ASIA-PACIFIC’S BEST. Take in the cultures from the Asia Pacific region at the Asia On Screen Film Festival.   The Asia On Screen Film Festival takes some of the Asia Pacific’s best films that showcase some of the region’s most talented actors and filmmakers that most Filipinos have not laid their eyes on. Each of the […]
Manila is making history: History Con 2016
August 25, 2016

Manila is making history: History Con 2016

Manila is on its way to making history as the gates have officially opened for History Con 2016, happening from today till August 28 at the World Trade Center. HISTORY’S BIGGEST STARS HAVE GATHERED. Make your way to the World Trade Center for History Con 2016 now!   SHARED HISTORY. Representatives from each country’s embassy came and shared their piece of history with the Philippines.   The opening was graced by some of the biggest names and representatives from HISTORY Channel along with partner embassies Australia, the United States, Mexico, and Israel, with each envoy sharing their country’s history with the Philippines. If you missed the opening, here are the […]
Triathlete Omar Paredes becomes first Filipino finisher of World’s Toughest Triathlon
August 25, 2016

Triathlete Omar Paredes becomes first Filipino finisher of World’s Toughest Triathlon

Here’s yet another feat for the Philippines in the world sports industry — Filipino triathlete Omar Paredes became the first Filipino finisher of the Isklar Norseman Extreme Triathlon held in Eidjford, Norway.   LAARNI AND OMAR PAREDES holding the much coveted black shirt at the Norseman triathlon   Paredes, who works as a coach of the Herbalife triathlon team in the Philippines, was the first Filipino to join the said triathlon and also the first to get the much-coveted black shirt awarded to the first 160 athletes to arrive at the finish line. In a press conference held at the Museum Café in Makati, Paredes narrated his story on how […]
Hall M: Asia’s first Marvel Showcase to be launched at AsiaPOP Comicon Manila
August 23, 2016

Hall M: Asia’s first Marvel Showcase to be launched at AsiaPOP Comicon Manila

AsiaPOP Comicon (APCC) Manila 2016 is touted as the biggest three-day pop culture extravaganza. For three days, visitors will be inundated with everything related to pop culture, including a first for Asia: Hall M. But what exactly is Hall M?   NOTHING LIKE IT. It’s Asia’s first, and we’re hoping it won’t be the last.   Hall M is a showcase of Marvel content in gaming, television, and movies. It’s an exclusive look at what lies ahead for Marvel: all the sights, sounds, and spectacles you won’t see anywhere else. Fans will be treated to never-before-seen footage – apart from the San Diego Comic Con – of Doctor Strange at […]
The newest branch of St. Marc Café is now open at Evia Lifestyle Center, Las Pinas
August 30, 2016

The newest branch of St. Marc Café is now open at Evia Lifestyle Center, Las Pinas

The 6th addition to the growing outlet of the popular specialty bakery and patisserie from Japan, St. Marc Café in the Philippines just marked a sweet landing at Evia Lifestyle Center, Las Pinas last July 15.     Though this branch of St. Marc is the newest in the country, nothing much has changed from their other previous branches in Greenbelt, SM Megamall, UP Town Center, SM North Edsa and Robinson’s Place Manila, when it comes to its interiors. The branch still exemplifies the same cosy and welcoming ambience, good service and friendly staff and surely the excellent food.   PERFECT PLACE for some chill time with friends!   But […]
New World Makati Hotel invites diners to enjoy the best of Canadian Beef
August 18, 2016

New World Makati Hotel invites diners to enjoy the best of Canadian Beef

Homemade Grass Fed Prime Rib Roast   New World Makati Hotel, in partnership with Canada Beef International Institute and with the support of the Canadian Embassy, invites diners to experience the Canadian Beef Advantage once again.  A product of Canada’s abundant natural landscape and sustainable ranching techniques, Canadian beef is of the highest quality – well-marbled, flavorful and nutrient-packed premium food recognized worldwide as some of the best beef in the world.   Sumptuous Canadian beef at New World Makati Hotel   The hotel’s culinary team, led by Executive Chef Robert Davis, offers a satisfying dining experience through a hotel-wide food promotion from 1 to 30 September 2016.   Jasmine […]
Marco Polo Ortigas Manila launches ‘All Things Swiss’
August 11, 2016

Marco Polo Ortigas Manila launches ‘All Things Swiss’

Cutting of cheese with Swiss Army Band’s Lt. Col. Patrick Robatel, Samuel Po, Sarah Lahbati, Mr. Raoul Imbach, and Frank Reichenbach   A Swiss-filled celebration officially starts as Marco Polo Ortigas Manila launches its very own celebration of Switzerland, August 4, 2016, at the Ballroom A of the only sky hotel.   Swiss Embassy’s Deputy Head of Mission Mr. Raoul Imbach giving the audience a brief about Switzerland   The Swiss Army Band   In celebration of the 725th National Swiss Day, the Hotel, in partnership of the Embassy of Switzerland, gathered guests for a day full of Swiss food, cheeses, and wine. Guests were welcomed by host and Swiss national, […]
#PathToLife: Parenting done right through FWD Life
August 12, 2016

#PathToLife: Parenting done right through FWD Life

The country’s fastest-growing insurance company, FWD Life Philippines has launched a consortium of thought leaders and industry experts in advocating empowered parenthood for Filipino families, last Tuesday (August 9) at the Makati Shangri-La Hotel.   FIRST-TIME PARENTS find new allies in journey to safer births   FWD Life, in partnership with the Department of Health (DoH) and the University of the Philippines-National Institutes of Health (UP-NIH), took its first big step to becoming instrumental in building a community that actively helps expectant parents prepare for the wide range of health and financial risks tied to pregnancy through a very meaningful talk with experts in the field of maternal cares. With […]
Breaking the Surface: The 12th Cinemalaya Independent Film Festival Opening Ceremony
August 08, 2016

Breaking the Surface: The 12th Cinemalaya Independent Film Festival Opening Ceremony

It’s the time of the year again – Cinemalaya Independent Film Festival is back at it once more with its annual pledge of delivering eminent relevance and connection in the Philippine arts and culture through showcasing new cinematic works with fresh insight and artistic integrity of Filipino filmmakers.     Held last August 5, Friday, at the CCP Main Theater, the 12th Cinemalaya Independent Film Festival was officially opened for free to the public as on a first come first serve basis. Chris Millado, Cinemalaya festival director mentioned that this year’s Cinemalaya festival is in partnership with Eigasai, a Japanese film festival in the Philippines through the Japan Foundation which […]
Nike’s Unlimited Stadium is now open in Bonifacio Global City
August 17, 2016

Nike’s Unlimited Stadium is now open in Bonifacio Global City

(Photo grabbed from Team Run Direction facebook page) Nike is totally up to something brilliant for those ‘workoutholics’ out there! In line with their Unlimited campaign, which encourages all athletes to embrace an “unlimited” mindset is the opening of Nike’s Unlimited stadium – the coolest pop-up concept of a running track located in the heart of Bonifacio Global City, Taguig. Unlimited Stadium features a digitally-enabled, 200-meter running track with LED screens which will be open in public from August 5 – August 21, 2016, from 4 PM to 10 PM, daily. It is specially shaped after a 100-foot sole print of one of Nike’s latest running footwear, the Nike LunarEpic Low […]
The best Filipino indie films, your pet’s mind unlocked, and #SquadGoals: Movies in August
August 01, 2016

The best Filipino indie films, your pet’s mind unlocked, and #SquadGoals: Movies in August

August is known in the Philippines as the month when we celebrate the best in Filipino independent films with the Cinemalaya Independent Film Festival. This year, August is extra special for movie buffs with these highly-anticipated films:   Suicide Squad (August 4) Poster grabbed from www.suicidesquad.com   Worst. Heroes. EVER. It’s the simplest way to describe this ragtag crew of the world’s most dangerous incarcerated super villains assembled by U.S. intelligence officer Amanda Waller. DC’s Suicide Squad promises to be as action-packed as any other superhero movie you’ve witnessed. In fact, if you looked at the trailers close enough, you might just catch a glimpse of one.   Cinemalaya Films […]
Ascott’s Somerset Alabang is now open!
July 27, 2016

Ascott’s Somerset Alabang is now open!

Congestion in Makati, Bonifacio Global City (BGC), and Ortigas is at an all-time high. Living spaces are at a premium, even with the many high-rise condominiums of these busy business districts.   WELCOME TO SOMERSET ALABANG! Ribbon cutting led by Muntinlupa Rep. Ruffy Biazon and Arthur Gindap of The Ascott Limited.   Well, worry no more. Somerset Alabang Manila is now open to serve those who are looking to stay in the fast-rising business district that is Alabang, Muntinlupa City!   TEAM SOMERSET! Here’s the whole family for Somerset Alabang with executives from The Ascott Limited.   Primer was on hand for their soft opening earlier today, July 26, and […]
Tokyo Power Rice opened its very first branch in the Philippines
July 26, 2016

Tokyo Power Rice opened its very first branch in the Philippines

On July 26 (Tuesday), Japanese restaurant Tokyo Power Rice has successfully opened its very first branch at Tao Corporate Center in  Makati.     Owner Remigio V. Tan was very delighted during the opening and ribbon cutting ceremony. According to him, the main concept of Tokyo Power Rice is to bring quality Japanese food in affordable price to the people of the area. Aside from Japan, which currently operates 12 branches of Tokyo Power Rice, the Philippines is the country next to Japan to experience the infamous Tokyo Chikara Meshi (Beef Bowl) by Tokyo Power Rice. “We chose Philippines because among the Asian countries, Philippines has the fastest growth economically. […]
Quench that thirst: Starbucks brews two new beverages
July 26, 2016

Quench that thirst: Starbucks brews two new beverages

  This July 26, Starbucks is set to unveil its 2 new frappuccino blended beverages which are the Mango and Strawberry Fruit Jelly yogurt. Mango Fruit Jelly yogurt Strawberry Fruit Jelly yogurt These two blended beverages will be available starting July 26, and are priced at P160/tall, P175/grande, and P190/Venti. The Mango Fruit Jelly yogurt is a great refreshment made up of mango fruit jelly with real mango bites, in a honey-citrus sweet mango sauce. On the other hand, its strawberry counterpart will give you a sweet and flavorful drink topped with a layer of strawberry jelly with strawberry bites that will make you crave for more. Aside from these […]
Now out in the Local Market: Herbalife SKIN Protective Moisturizer Broad Spectrum SPF 30 Sunscreen
July 25, 2016

Now out in the Local Market: Herbalife SKIN Protective Moisturizer Broad Spectrum SPF 30 Sunscreen

The solution-based skin care nutrition, Herbalife SKIN, has successfully launched its newest skin care product, Protective Moisturizer Broad Spectrum SPF 30 Sunscreen, at the Highstreet Café, Shangri-la at The Fort last July 23, 2016.     Herbalife SKIN Protective Moisturizer Broad Spectrum SPF 30 Sunscreen is a long-lasting moisturizer that leaves skin smooth and soft, while providing broad spectrum UVA/UVB protection against the sun’s damaging rays. Its key benefits include doubling the skin’s moisture for eight hours, reducing the appearance of fine lines and wrinkles and providing broad spectrum SPF 30 and UVA/UVB protection.       Paraben-free and dermatologically tested, the Protective Moisturizer Broad Spectrum SPF 30 Sunscreen is […]
ANA celebrates Tanabata Festival in NAIA
July 08, 2016

ANA celebrates Tanabata Festival in NAIA

A booth with two bamboo branches decorated with colourful paper strips stands at the entrance of Ninoy Aquino International Airport (NAIA) 3 Departure area as All Nipon Airways (ANA) commemorates the Tanabata Festival, a traditional Japanese event that happens every 7th of July.   TEAM ANA joins the annual celebration of the Tanabata Festival, also known as the Japan Star Festival on July 7 at Ninoy Aquino International Airport.   Tanabata is said to have originated from a Chinese legend, and then later on practiced by the Japanese. It tells a story about two bright stars: Vega (Orihime), a weaving girl; and Altair (Hikoboshi), a cowherd boy who were once […]
Ramen Kuroda is now serving in Eastwood
July 05, 2016

Ramen Kuroda is now serving in Eastwood

Finally! Authentic ramen goodness Ramen Kuroda opens its first Quezon City branch in Eastwood!  Known for serving affordable ramen dishes, Ramen Kuroda guarantees customer’s satisfaction through their homemade noodles, soup and seasoned garlic oil, supervised by their top-class ramen chef with 20 years of experience. Moreover, they make sure they serve quickly and with quality, considering customers who are having busy schedules. One of their bestsellers is the Kuro Chasumen, a delux bowl of ramen with thick, melt in the mouth chasu for P230. They also recommend their classic Kuro Ramen with special garlic oil and a delicate tonkotso broth created from a secret recipe for only P180.   KURO […]
Philippine Retirement Authority commemorates its 31st Foundation Day
July 05, 2016

Philippine Retirement Authority commemorates its 31st Foundation Day

The Philippine Retirement Authority (PRA) recently celebrated its 31st year as the leading agency in promoting the Philippines as a significant retirement destination of this side of the globe at the Philippine International Convention Centre, .   THE VENUE. The place were all set and excellently decorated for PRA’s valued guests.   With the theme “Recognizing the Achievers in the Retirement Industry,” PRA awarded its outstanding personnel with 15, 25, and 30 years of government service, top marketers and exemplary retiree-members. General Manager Valentino Cabansag and PRA employees gave a warm welcome to the newly appointed Secretary of the Department of Tourism, Hon. Wanda Corazon Teo, who was present at […]
Japan’s no. 1 skin care brand is finally here in the Philippines: Bioré
June 30, 2016

Japan’s no. 1 skin care brand is finally here in the Philippines: Bioré

  Summer might be over but skin protection should be a constant habit. Those harmful ultraviolet (UV) rays can enter clouds, rain, and even the night sky—there’s no escaping them, which means skin damage can happen any time of the day or year. With the Philippines being a tropical country, it should be given that protection from the sun is a priority, but it has been discovered that most Filipinas still limit their use of sunscreen to when they visit beaches. This is where Bioré comes in. Japan’s no. 1 skin care brand is finally here in the Philippines and it’s giving Filipinas a water-based sunscreen formula perfect for daily […]
Johnson Health Tech Expands to Asia
June 24, 2016

Johnson Health Tech Expands to Asia

  The largest fitness manufacturer in Asia and third in the world, Johnson Health Tech finally (JHT) arrives in the Philippines. After sweeping the markets with their Matrix, Vision and Horizon and making a name for themselves in the home and gym equipment, they have decided to embark on another journey that involves a target of 5 shops in the Philippines.     In 1975, founder Peter Lo handwrote 2,000 letters to American companies with the idea of building his own business. One responded to his letter, an exercise equipment business called IVANKO, and asked if he could make barbell pieces. Determined, Lo learned the necessary skills and knowledge and […]