What Went Down at the Grow Social 2019: Learning The How Tos of Social Media Influencing
In the modern age of technology, there is no question that social media has revolutionized the world in so many ways than just means of communication, be it in marketing, advertising, news and entertainment, services, and businesses. But the big question is—how do you make use of social media? Are you utilizing it the right way? How do you grow your social media community through original content?
These questions were given palpable answers at the Grow Social 2019: The Essential Guide to Social Media Influencing held last May 23, 2019, at Enderun Colleges, Taguig City.
Grow Social 2019 was attended by media, marketing, and business people, students, and social media influencers
The summit organized by Enderun Extension served as an opportunity to learn about the necessary tools, knowledge, and insights about how to use the social media platform from notable thought leaders and practitioners to create authentic and meaningful content, grow one’s following, and earn from it at the same time.
Enderun Colleges Director of Education Sales Jackie Faust welcomed delegates to the Grow Social Conference 2019/ IMAGE Enderun Colleges
The forum was targeted to both marketers responsible for their company’s influencer marketing campaigns and for individuals looking to become an influencer and optimize monetization of their clout.
Furthermore, the Conference explored topics ranging from an introduction to the phenomenon of social media influence, a spotlight on influencers’ success stories, actionable tips for creating authentic content, data privacy and social media, how to rise above the noise, the latest trends and technologies in social media, how to commercialize your accounts and so forth.
Digital Marketing Specialist, Social Media Manager and Strategist and Brand Builder Sue Jose introduced the phenomenon of social media influence
Executive Creative Director and founding partner of Seven A.D. Russell Molina shared insightful tips on how to create authentic content
The panelists and speakers present during the conference include:
- Let’s Eat Pare Founder and Community Director for Social Media, Digital Content and Partnership Mark Del Rosario
- Our Awesome Planet Founder Anton Diaz
- Blogger and Digital Marketing professional Me-An Clemente
- Project Vanity and In Her Element Skincare Founder and CEO Liz Lanuzo
- ABS-CBN Sportscaster, Host and Analyst Synjin Reyes
- Commercial photographer and director Gabby Cantero
- Data Privacy and Security Advocate Sam Jacoba
- McCann Worldgroup Head of Digital Strategy Jason Cruz
- Seven A.D. Executive Creative Director and Founding Partner Russell Molina
- Google Business Development Manager Dowan Kim
- Denkfabrik Digital (DDX) Digital Delivery and Innovation Leader and Consultant Weslee Trout
- Makati Medical Center Consultant Dr. Gia Sison
- Listen.PH Digital Architect Anton Sheker
- ABS-CBN Head of Digital Media Services Dennis Lim
- DV Technologies Media Productions General Manager Richard Estuesta
- Binibining Pilipinas Globe 2019 Michele Gumabao
- Blogger and influencer Grace Barbers Baja
- Model and actress Michelle Dee
- Singer, songwriter, actress and host Emmanuelle Vera
- Corporate Executive, vlogger and model Ciacia Mendoza
- Host and vlogger Angelique Manto
Some of the important takeaways from Grow Socal 2019 are the basic tips to create authentic content by Executive Creative Director and founding partner of Seven A.D. Russell Molina, how to strengthen your data privacy by security advocate Sam Jacoba, a guide to produce compelling stories by Our Awesome Planet Founder Anton Diaz, creating content for Youtube from Google Business Development Manager Dowan Kim, and many more.
Google Business Development Manager Dowan Kim discussed the playbook on creating content for Youtube/ IMAGE Enderun Colleges
Panel discussions were also held where panelists and speakers exchanged their success stories, ideas, and tips on social media handling. The first panel discussion is about cultivating one’s social media community and engagement with Project Vanity founder Liz Lanuzo, blogger and influencer Grace Barbera Baja, and founder of Let’s Eat Pare® Mark del Rosario.
(L-R) Panel moderator Jason Cruz along with the founder of Project Vanity Liz Lanuzo, blogger and influencer Grace Barbera Baja, and founder of Let’s Eat Pare® Mark del Rosario
For the second panel discussion, model and actress Michelle Dee, Binibining Pilipinas Globe 2019 and model Michele Gumabao, and Head of Digital Strategy of McCann Worldgroup Jason Cruz explored the secret formula of how brands choose their influencers and on how to monetize one’s account.
A second panel discussion with Michelle Dee (center) and Michelle Gumabao (right)
Also read: Social Media Etiquette: Most Important Tips to Keep in Mind, Always
The event is in partnership with McCann Worldgroup, ThinkBIT, UnionBank, DV Tech Media Corp., SM Tickets, Manila Bulletin, BusinessWorld, Business Mirror, The Philippine Star, Philippine Primer, and WhenInManila.com.
For more information about the Grow Social 2019 conference, visit https://conferences.enderunextension.com or call 856.5000 local 580.
This is a press release. Minor edits were made prior to publishing.
