Gal Gadot wore ALDO strada sandals on the red carpet

Israeli actress and model Gal Gadot steals the show during the red carpet of the movie premiere of the film Wonder Woman with a pair of red ALDO Stradas.

In a recent red carpet moment, the actress definitely rocked her look, in an interview with Variety the actress said, “It’s more comfortable! That’s it.” The gold studded sandals left an impression and fans started to purchase the same sandal she wore.  There’s that immediate reaction that influencer marketing leads to sales.

Gal Gadot wears red floor-length sequined Givenchy halter dress during the premiere.
Photo grabbed from: Getty Images

Gold studded, ALDO Strada Sandals (Php 2,395) Photo grabbed from: ALDO Philippine Facebook page

Although pleased, ALDO’s  focus on social media isn’t to build sales but to build equity through engagement, for the customer to recall the brand and understand it. The association with celebrities and influencers helps make the brand relatable and relevant.

ALDO is a famous Canadian retailer, shoes, and accessories store.

.@GalGadot has a very simple reason for wearing flats instead of heels to the #WonderWoman premiere. pic.twitter.com/P6ytSnjOIu

— Variety (@Variety) May 26, 2017

The 32-year-old superhero who stands at 5’10 doesn’t need heels to win the hearts of many.

The Strada sandal is available here in the Philippines, and comes in rose and black, apart from the red pair worn by Gadot. You can get your own pair from all ALDO stores nationwide except for Solenad (the Liquidation Store).

Check out ALDO Philippines Facebook Page to see all the branches of their stores in the country.