June 20, 2020

Toyota Philippines Launches 2020 Model of Best-Selling Hatchback Toyota Wigo

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  • Toyota Philippines Launches 2020 Model of Best-Selling Hatchback Toyota Wigo
  • The Philippines’ best-selling entry-level hatchback Toyota Wigo is all fresh and improved in its 2020 model as revealed in a virtual launch this third week of June!

    The 2020 Wigo lineup is headlined by the new TRD S, a sporty and exciting variant perfectly designed for an adventurous driving experience. The rest of the lineup then introduces changes and more advanced features while still having the same reliable quality of any Toyota vehicle.

    Launched by the leading mobility company Toyota Motor Philippines (TMP) in an interactive digital reveal streamed live online,  the New Wigo debuted at a time when the public faces limitations in public transportation and increasing safety concerns.

    It particularly addresses mobility needs during these challenging times, providing the best option for budget-conscious first-time car buyers and for those looking for an extra car for other family members.

    “The New Wigo remains an iconic car that offers the same familiar feeling of practicality and reliability, but made more advanced, more convenient, safer, and more fun with its sleek and sporty TRD Styling,” said TMP President Atsuhiro Okamoto during his welcome remarks.

    Overall, the New Wigo stays true to being a practical and affordable choice that can cater to the market’s transportation needs, all while being fun to drive.

    Sportier Styling Inside and Out

    The New Wigo G gets machine cut design alloy wheels and a new look on its rear combination lamps. The G and E variants also share a new front bumper look.

    Meanwhile, on top of the machine cut design alloy wheels and redesigned rear combination lamps, the TRD S variant sports a more adventurous look with the TRD kit installed.

    The kit includes the front spoiler, side skirt, two-tone rear spoiler, rear skirt, and TRD S badge and decals. The new Yellow SE color is only available in the TRD S variant.

    The spacious interior features redesigned seats and chrome accents, with the LCD Air Conditioner Panel (for TRD S and G variants) for easier access and control.

    More advanced features

    The New Wigo now comes with the push start button and Steering Switch, as well as LCD touch panel type A/C for the TRD S and G variants. The power retract and adjust side mirrors make driver rear visibility easily adjustable, and parking is more convenient and beginner-friendly with the new back camera that comes with TRD S and G variants.

    The TRD S variant’s TRD kit also includes Apple CarPlay and Android Auto compatibility, Voice Command Feature, and a class-leading Digital Video Recorder, making every trip safer, more convenient, and enjoyable.

    All variants come with Power Door Lock and a new instrument panel design for easier access to controls.

    Safety features are never compromised with all variants coming with SRS airbags for the driver and front passenger, back sonar, and Anti-Lock Brake System (ABS).


    The New Wigo was made available at Toyota dealerships nationwide starting June 16, 2020, with the following prices and model variants:

    First launched in the country in 2014, the well-loved hatchback quickly dominated the market and from then, sustained its leadership. In 2019, it cornered a 69% segment share, easily becoming a travel companion for many young professionals and starting families.

    For more information on the New Wigo, visit TMP’s official website at www.toyota.com.ph and follow their official social media pages on FacebookInstagram, and Twitter.

    Also read: Toyota Motor Philippines Extends Help to Communities Amid COVID-19

    This is a press release. Minor edits were made prior to publishing.
    Image courtesy of Toyota Motor Philippines

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