Nike’s Unlimited Stadium is now open in Bonifacio Global City
(Photo grabbed from Team Run Direction facebook page)
Nike is totally up to something brilliant for those ‘workoutholics’ out there! In line with their Unlimited campaign, which encourages all athletes to embrace an “unlimited” mindset is the opening of Nike’s Unlimited stadium – the coolest pop-up concept of a running track located in the heart of Bonifacio Global City, Taguig.
Unlimited Stadium features a digitally-enabled, 200-meter running track with LED screens which will be open in public from August 5 – August 21, 2016, from 4 PM to 10 PM, daily. It is specially shaped after a 100-foot sole print of one of Nike’s latest running footwear, the Nike LunarEpic Low FlyKnit.
Runners are invited in a race against digital avatars of themselves that grows in size based on the speed and distance they run – talk about great motivation! Runners will be rewarded with an epic run experience by Nike as they complete each challenge. The stadium is open for runners as well as non-runners so you’ve got no excuse! Better get that heart pumping and those muscles stretching for a great running experience! Best part is, it’s totally free!
“The Unlimited Stadium is designed to encourage people to push beyond their limits, and to celebrate the spirit of doing more than what you thought was ever possible. Especially in the next 17 days when the world watches the best athletes on the planet defy expectations, Nike enables Filipinos with the opportunity to do the same through the Unlimited Stadium, innovations and the Nike+ community,” said Bulbul Khera, Senior Director for Marketing, Nike Southeast Asia.
Source: Inquirer.net, Spot.ph
