January 15, 2016

First Laser Projection Movie Theater in Southeast Asia opens in PH

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  • First Laser Projection Movie Theater in Southeast Asia opens in PH
  • After IMAX and 4D, here’s another format movie buffs should check out: the Large Screen Format!

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    Recently unveiled in SM Seaside City Cebu, this new movie experience will soon be hitting the top metro branches of SM Cinema, the country’s largest movie exhibitor. Here are 3 things you need to know about the SM Large Screen Cinema:

    1. First Laser Projection System in Southeast Asia

    The new theater format makes use of the industry’s latest innovation: the Christie 6-Primary (6P) dual-head laser projection system, the first in Southeast Asia. This technology guarantees 80% illumination for optimal 3D projection and brightness.

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    Top SM executives at the launch of the Large Screen Cinema

    2. Super-sized Cinema Screen

    From the name itself, the theater features a screen that it almost 30% larger than the ones in regular cinemas. With its accurate 3D platform, space epics, comic book adaptations, and fantasy spectacles will come to life for an immersive movie experience in the Large Screen Cinema.

    3. Top-of-the-line Surround Sound Technology

    The industry’s best, Dolby Atmos Sound System and Christie Vive Speakers, are also used to provide audio that matches the crystal-clear laser projection and further enhances the moviegoers’ engagement.

    Have you tried SM Cinema’s latest theater format? Let us know your experience at the comments section!

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    Article by Mina Loyola

               
               
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