TreasureX Arrives at MITSUKOSHI BGC Offering Premium Organic Matcha, Sweets, and Snacks from Japan

TreasureX by Japan+ has arrived at MITSUKOSHI BGC, bringing Manila a well-curated pop-up that spotlights Japan’s trendiest snacks, craft drinks, and specialty treats.

Running from October 17 to 29, 2025, the limited-time showcase invites guests to “find their Japanese treasure” right in Taguig’s Japanese lifestyle destination.

IMAGE from Yuki Sonoda’s Instagram account

IMAGE from Japan+ Instagram account

Designed like a discovery market, TreasureX features a rotating selection of must-try items, from clean-label nutrition and black soy protein beverages to handcrafted Japanese sweets and Japan’s beloved rice flour crackers, handpicked to reflect what’s buzzing across Japan now. Each shelf is a snapshot of taste and culture, letting visitors sample what’s new, what’s rare, and what’s next.

Yakuno Black Soy Beans / IMAGE from Japan+ Instagram account

Handcrafted Japanese Sugar Candy from Konpeidou / IMAGE from Japan+ Instagram account

Shoppers can expect delightful finds such as premium matcha, Japan’s finest tea leaves, and confections, all presented with the care and aesthetic that Japanese makers are known for. The result is a sensorial walk-through of modern Japan, equal parts flavor hunt and cultural immersion, without boarding a plane.

Tengu Yokozuna Arare, Japan’s beloved rice flour crackers / IMAGE from Japan+ Instagram account

Premium Matcha from Tafu Tea / IMAGE from Japan+ Instagram account

To sweeten the experience, every in-store purchase at the pop-up includes a Shopee discount voucher for a future online haul, perfect for extending the TreasureX journey at home. Pair this with MITSUKOSHI BGC’s signature hospitality and you have a destination pop-up that turns casual browsing into inspired collecting.

As MITSUKOSHI BGC continues to host distinctly Japanese retail and culinary moments, TreasureX stands out as a first-of-its-kind event that invites Manila to taste, explore, and enjoy the country’s beloved flavors in one place. Whether you’re a matcha devotee, a snack trend chaser, or a curious first-timer, this is your chance to catch the latest from Japan, right here in Bonifacio Global City. Visit before the pop-up wraps on October 29.

Follow @japanplus.official for drop highlights and real-time updates, and head to MITSUKOSHI BGC to discover your next Japanese favorite, only at TreasureX.