{"id":17280,"date":"2019-09-21T12:00:29","date_gmt":"2019-09-21T04:00:29","guid":{"rendered":"https:\/\/primer.com.ph\/travel\/?p=17280"},"modified":"2024-05-09T14:55:06","modified_gmt":"2024-05-09T06:55:06","slug":"tela-a-new-player-in-fashion-that-redefines-the-meaning-of-3rs","status":"publish","type":"post","link":"https:\/\/primer.com.ph\/travel\/tela\/","title":{"rendered":"Tela: A New Player in Fashion that Redefines the Meaning of 3Rs"},"content":{"rendered":"<p style=\"text-align: justify\"><span style=\"font-weight: 400\">The fashion industry is constantly changing\u2014not only in terms of style and trends but also on how brands are stepping up their game\u00a0to produce sustainable pieces.<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">One proof is how local\u00a0<\/span>retail brands slowly adapt to environmental responsibility and spark mindfulness through fashion.<\/p>\n<p style=\"text-align: justify\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-5017\" src=\"https:\/\/primer.com.ph\/beauty-fashion\/wp-content\/uploads\/sites\/7\/2019\/09\/1.jpg\" alt=\"\" \/><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Officially launched in August, <\/span><b>Tela<\/b><span style=\"font-weight: 400\"> is not your ordinary RTW brand. <\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Instead of focusing solely on style, owner and designer <strong>Alyssa Lagon<\/strong> justly embodied sustainability in her brand through a collaborative effort with artisans, local weavers, and\u00a0their partner, the Bayo Foundation.<\/span><\/p>\n<p style=\"text-align: center\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-5021\" src=\"https:\/\/primer.com.ph\/beauty-fashion\/wp-content\/uploads\/sites\/7\/2019\/09\/Alyssa-Lagon-Owner-and-Designer-of-Tela-1.jpg\" alt=\"\" \/><span style=\"font-size: 10pt\"><em>Alyssa Lagon,\u00a0o<span style=\"font-weight: 400\">wner and designer of Tela<\/span><\/em><\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Named after the Filipino word for fabric, Tela\u00a0is an up and coming sustainable retail line bringing together the concepts of style and sustainability. <\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">This brand<\/span><span style=\"font-weight: 400\">\u00a0is here to prove that the two can coexist to reshape the retail industry as a whole.<\/span><\/p>\n<p style=\"text-align: justify\"><em>Also read:\u00a0<a href=\"https:\/\/primer.com.ph\/blog\/2019\/08\/24\/5-handcrafted-fashion-brands-by-filipino-communities\/\">5 Handcrafted Fashion Brands by Filipino Communities<\/a><\/em><\/p>\n<p style=\"text-align: justify\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-5024\" src=\"https:\/\/primer.com.ph\/beauty-fashion\/wp-content\/uploads\/sites\/7\/2019\/09\/6.jpg\" alt=\"\" \/><\/p>\n<p style=\"text-align: justify\">Alyssa\u00a0has always been familiar\u00a0with the works of the local fashion industry. Being the daughter of the owners of\u00a0<em>Bayo\u2014<\/em>one of the well-known clothing companies in the country\u2014she basically grew up seeing how a piece of cloth is transformed into wearable pieces.<\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">\u201cI grew up spending my summers helping in the family business, I was always around fabrics,\u201d Alyssa shared. \u201cWe produce so much textile waste every year, all the scrap contributes to polluting the environment.&#8221;<\/span><\/p>\n<p style=\"text-align: center\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-5028\" src=\"https:\/\/primer.com.ph\/beauty-fashion\/wp-content\/uploads\/sites\/7\/2019\/09\/13.jpg\" alt=\"\" \/><em><span style=\"font-size: 10pt\">Refresh collection&#8217;s Andie two-way top. It can be worn as a vest or as a chic bareback top made with cotton linen fabric.<\/span><\/em><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Having seen first-hand how much excess is left over in the process of manufacturing clothing and having been made increasingly aware of the precarious state of the environment, she decided to take matters into her own hands and created Tela.<\/span><\/p>\n<h3 style=\"text-align: justify\">Tela x Bayo Foundation<\/h3>\n<p style=\"text-align: justify\">The <strong>Bayo Foundation<\/strong> was established in 2017 as an avenue in\u00a0uplifting Filipino craftsmanship and ingenuity.<\/p>\n<p style=\"text-align: justify\">It puts the spotlight on sustainable projects and opportunities for homegrown talents and works\u2014together\u00a0with local craftsmen and communities\u2014in their process of upcycling excess fabrics.<\/p>\n<p style=\"text-align: justify\">The scrap fabrics\u00a0are sent to the foundation and are then forwarded to a local community in Argao, Cebu for weaving via ANTHILL Fabrics. Bayo Foundation buys the fabrics and sells\u00a0them to Tela and other similar brands that propel the agenda of sustainability.<\/p>\n<p style=\"text-align: center\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-5022\" src=\"https:\/\/primer.com.ph\/beauty-fashion\/wp-content\/uploads\/sites\/7\/2019\/09\/Louie-Lagon-Managing-Director-of-Bayo-Foundation.jpg\" alt=\"\" \/><\/p>\n<p style=\"text-align: center\"><span style=\"font-size: 10pt\"><em>Louie Lagon, managing director of the Bayo Foundation<\/em><\/span><\/p>\n<p style=\"text-align: justify\">\u201cIn going sustainable, we will be helping weaving communities increase their livelihood,\u201d Louie Lagon, managing director of the Bayo Foundation, explained. \u201cThe funds which the foundation will get out of this endeavor will be used to support scholars.\u201d<\/p>\n<h3 style=\"text-align: justify\">3Rs: Revive, Renew, and Refresh<\/h3>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Tela features three collections proudly made in Manila, namely Revive, Renew, and Refresh.\u00a0While these collections promote sustainability all across the board, each has its own distinct identity.<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">The <\/span><b>Revive<\/b><span style=\"font-weight: 400\"> collection honors the rich weaving tradition of the local artisans by utilizing upcycled fabrics purchased from the Bayo Foundation.<\/span><\/p>\n<p style=\"text-align: center\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-5019\" src=\"https:\/\/primer.com.ph\/beauty-fashion\/wp-content\/uploads\/sites\/7\/2019\/09\/25.jpg\" alt=\"\" \/><\/p>\n<p style=\"text-align: center\"><span style=\"font-size: 10pt\"><em><span style=\"font-weight: 400\">Dana dress made of hand-woven upcycled material combined with linen straps from Revive collection<\/span><\/em><\/span><\/p>\n<p style=\"text-align: justify\"><i><\/i><span style=\"font-weight: 400\">Meanwhile, the <\/span><b>Renew <\/b><span style=\"font-weight: 400\">collection makes use of textile scraps or <em>retaso\u00a0<\/em>patched up as stylish appliqu\u00e9 to clothes, giving it a new life.\u00a0<\/span><\/p>\n<p style=\"text-align: center\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-5020\" src=\"https:\/\/primer.com.ph\/beauty-fashion\/wp-content\/uploads\/sites\/7\/2019\/09\/32.jpg\" alt=\"\" \/><span style=\"font-size: 10pt\"><em>T-shirts from Renew collection<\/em><\/span><\/p>\n<p>This collection aims to achieve the Zero Waste goal by making sure that not even a single scrap will go to waste.<\/p>\n<p><i>Also read:\u00a0<\/i><a href=\"https:\/\/primer.com.ph\/blog\/2019\/06\/05\/6-local-fashion-brands-advocating-for-sustainability\/\" target=\"_blank\" rel=\"noopener\"><i>6 Local Fashion Brands Advocating For Sustainability<\/i><\/a><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Lastly, the third collection <\/span><b>Refresh<\/b><span style=\"font-weight: 400\"> highlights fabrics with natural fibers.\u00a0<\/span><\/p>\n<p style=\"text-align: center\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-5018\" src=\"https:\/\/primer.com.ph\/beauty-fashion\/wp-content\/uploads\/sites\/7\/2019\/09\/11.jpg\" alt=\"\" \/><\/p>\n<p style=\"text-align: center\"><span style=\"font-size: 10pt\"><em><span style=\"font-weight: 400\">Alexa overlap top, with a blend of cotton and linen from Refresh collection<\/span><\/em><\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">All clothes from the said collections are 100% sustainable as they refrain from using zippers and buttons, keeping the style minimal and straight to the point for the modern Filipina.<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">In addition to their sustainable campaign, each purchase from their store comes in a multi-function reusable bag made exclusively by a community in Payatas. Even their clothes\u2019 hang tags are made from mint seed paper, which can be planted.<\/span><\/p>\n<p><em>Also read:\u00a0<a href=\"https:\/\/primer.com.ph\/beauty-fashion\/2019\/08\/26\/7-sustainable-local-clothing-brands-to-revamp-your-closet\/\">7 Sustainable Local Clothing Brands to Revamp Your Closet<\/a><\/em><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">All in all, Tela will instantly convince you to take a leap towards mindful fashion with\u00a0their sustainable and stylish eco-collections.<\/span><\/p>\n<p style=\"text-align: justify\"><em><span style=\"font-weight: 400\">Tela\u2019s pieces\u00a0are available on their Instagram page at <\/span><a href=\"https:\/\/www.instagram.com\/tela.mnl\/\"><span style=\"font-weight: 400\">@tela.mnl<\/span><\/a><span style=\"font-weight: 400\">.<\/span><\/em><\/p>\n<hr \/>\n<p style=\"text-align: justify\"><em><span style=\"font-size: 10pt\">Source: Tela&#8217;s official press release<br \/>\n<\/span><\/em><span style=\"font-size: 10pt\"><em>Images courtesy\u00a0of Tela<\/em><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The fashion industry is constantly changing\u2014not only in terms of style and trends but also on how brands are stepping up their game\u00a0to produce sustainable pieces. One proof is how local\u00a0retail brands slowly adapt to environmental responsibility and spark mindfulness through fashion. Officially launched in August, Tela is not your ordinary RTW brand. Instead of focusing solely on style, owner and designer Alyssa Lagon justly embodied sustainability in her brand through a collaborative effort with artisans, local weavers, and\u00a0their partner, the Bayo Foundation. Alyssa Lagon,\u00a0owner and designer of Tela Named after the Filipino word for fabric, Tela\u00a0is an up and coming sustainable retail line bringing together the concepts of style [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":17281,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3403],"tags":[],"class_list":["post-17280","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-clothing-and-apparel"],"acf":[],"_links":{"self":[{"href":"https:\/\/primer.com.ph\/travel\/wp-json\/wp\/v2\/posts\/17280","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/primer.com.ph\/travel\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/primer.com.ph\/travel\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/primer.com.ph\/travel\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/primer.com.ph\/travel\/wp-json\/wp\/v2\/comments?post=17280"}],"version-history":[{"count":1,"href":"https:\/\/primer.com.ph\/travel\/wp-json\/wp\/v2\/posts\/17280\/revisions"}],"predecessor-version":[{"id":17282,"href":"https:\/\/primer.com.ph\/travel\/wp-json\/wp\/v2\/posts\/17280\/revisions\/17282"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/primer.com.ph\/travel\/wp-json\/wp\/v2\/media\/17281"}],"wp:attachment":[{"href":"https:\/\/primer.com.ph\/travel\/wp-json\/wp\/v2\/media?parent=17280"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/primer.com.ph\/travel\/wp-json\/wp\/v2\/categories?post=17280"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/primer.com.ph\/travel\/wp-json\/wp\/v2\/tags?post=17280"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}