{"id":67722,"date":"2026-06-18T09:36:23","date_gmt":"2026-06-18T01:36:23","guid":{"rendered":"https:\/\/primer.com.ph\/food\/?p=67722"},"modified":"2026-06-18T09:36:23","modified_gmt":"2026-06-18T01:36:23","slug":"hinoya-curry","status":"publish","type":"post","link":"https:\/\/primer.com.ph\/food\/cuisines\/japanese\/hinoya-curry\/","title":{"rendered":"Hinoya Curry in Makati: Bringing Award-Winning Japanese Curry from Tokyo to the Philippines"},"content":{"rendered":"<p><strong>Hinoya Curry<\/strong> officially opens its Makati branch at <strong>Eton WestEnd Square<\/strong> on <strong>June 18, 2026<\/strong>, bringing one of Japan\u2019s well-loved curry brands closer to diners in the Philippines.<\/p>\n<p style=\"text-align: center\"><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"394\" class=\"aligncenter size-full wp-image-67723\" src=\"https:\/\/primer.com.ph\/food\/wp-content\/uploads\/sites\/4\/2026\/06\/Hinoya-Curry.png\" alt=\"\" srcset=\"https:\/\/primer.com.ph\/food\/wp-content\/uploads\/sites\/4\/2026\/06\/Hinoya-Curry.png 700w, https:\/\/primer.com.ph\/food\/wp-content\/uploads\/sites\/4\/2026\/06\/Hinoya-Curry-290x163.png 290w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><span style=\"font-size: 10pt\"><em>IMAGE from Hinoya Curry&#8217;s Facebook page<\/em><\/span><\/p>\n<p>Founded in Tokyo in 2011, Hinoya Curry has grown into a popular Japanese curry chain with<strong> 93 stores across Japan<\/strong> and <strong>15 overseas branches<\/strong>.<\/p>\n<p>Known for its distinctive flavor profile, the brand offers curry that begins with a gentle sweetness before gradually revealing the warmth and spice that Japanese curry lovers enjoy. Its rich aroma, deep umami, and nostalgic \u201cShowa-era taste\u201d have made it a favorite among many diners in Japan and beyond.<\/p>\n<p style=\"text-align: center\"><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"933\" class=\"aligncenter size-full wp-image-67727\" src=\"https:\/\/primer.com.ph\/food\/wp-content\/uploads\/sites\/4\/2026\/06\/Hinoya-Curry-Crispy-Chicken-Cutlet-curry-with-Warm-Vegetable.jpeg\" alt=\"\" srcset=\"https:\/\/primer.com.ph\/food\/wp-content\/uploads\/sites\/4\/2026\/06\/Hinoya-Curry-Crispy-Chicken-Cutlet-curry-with-Warm-Vegetable.jpeg 700w, https:\/\/primer.com.ph\/food\/wp-content\/uploads\/sites\/4\/2026\/06\/Hinoya-Curry-Crispy-Chicken-Cutlet-curry-with-Warm-Vegetable-450x600.jpeg 450w, https:\/\/primer.com.ph\/food\/wp-content\/uploads\/sites\/4\/2026\/06\/Hinoya-Curry-Crispy-Chicken-Cutlet-curry-with-Warm-Vegetable-164x218.jpeg 164w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><span style=\"font-size: 10pt\"><em>IMAGE from Hinoya Curry<\/em><\/span><\/p>\n<p>The brand\u2019s reputation was further strengthened at the <strong>Kanda Curry Grand Prix<\/strong>, one of Japan\u2019s largest curry events held in Tokyo\u2019s Kanda area, where more than 400 curry restaurants gather. <strong>Hinoya Curry won the Grand Prix in 2013<\/strong> and later became the first restaurant to be inducted into the <strong>Hall of Fame in 2015<\/strong>, marking an important milestone in its history.<\/p>\n<p style=\"text-align: center\"><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"394\" class=\"aligncenter size-full wp-image-67726\" src=\"https:\/\/primer.com.ph\/food\/wp-content\/uploads\/sites\/4\/2026\/06\/Hinoya-Curry-deep-fried-Chicken-Coated-with-Nanban-sauce.jpeg\" alt=\"\" srcset=\"https:\/\/primer.com.ph\/food\/wp-content\/uploads\/sites\/4\/2026\/06\/Hinoya-Curry-deep-fried-Chicken-Coated-with-Nanban-sauce.jpeg 700w, https:\/\/primer.com.ph\/food\/wp-content\/uploads\/sites\/4\/2026\/06\/Hinoya-Curry-deep-fried-Chicken-Coated-with-Nanban-sauce-290x163.jpeg 290w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><span style=\"font-size: 10pt\"><em>IMAGE from Hinoya Curry<\/em><\/span><\/p>\n<p>At Hinoya Curry Makati, guests can enjoy the restaurant\u2019s signature <strong>Katsu Curry<\/strong>, which remains its most popular specialty, along with other well-loved menu items from Japan such as <strong>Chicken Nanban Curry<\/strong>. Through these offerings, the restaurant introduces diners to the comforting and flavorful curry culture that has long been enjoyed in Japan.<\/p>\n<p style=\"text-align: center\"><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"559\" class=\"aligncenter size-full wp-image-67725\" src=\"https:\/\/primer.com.ph\/food\/wp-content\/uploads\/sites\/4\/2026\/06\/Hinoya-Curry-Katsu-Curry.png\" alt=\"\" srcset=\"https:\/\/primer.com.ph\/food\/wp-content\/uploads\/sites\/4\/2026\/06\/Hinoya-Curry-Katsu-Curry.png 700w, https:\/\/primer.com.ph\/food\/wp-content\/uploads\/sites\/4\/2026\/06\/Hinoya-Curry-Katsu-Curry-273x218.png 273w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><span style=\"font-size: 10pt\"><em>Katsu Curry \/ IMAGE from Hinoya Curry<\/em><\/span><\/p>\n<p>To celebrate its grand opening, Hinoya Curry Makati is offering a <strong>limited-time promotion<\/strong> from <strong>June 18 to 20, 2026<\/strong>. For three days only, guests can enjoy <strong>30% off in-store<\/strong>, as well as an <strong>additional 30% off benefit<\/strong> that may be used on their next visit.<\/p>\n<p style=\"text-align: center\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"1086\" class=\"aligncenter size-full wp-image-67728\" src=\"https:\/\/primer.com.ph\/food\/wp-content\/uploads\/sites\/4\/2026\/06\/710782186_122113054058824768_2439664194228687862_n-768x1086-1.jpg\" alt=\"\" srcset=\"https:\/\/primer.com.ph\/food\/wp-content\/uploads\/sites\/4\/2026\/06\/710782186_122113054058824768_2439664194228687862_n-768x1086-1.jpg 768w, https:\/\/primer.com.ph\/food\/wp-content\/uploads\/sites\/4\/2026\/06\/710782186_122113054058824768_2439664194228687862_n-768x1086-1-424x600.jpg 424w, https:\/\/primer.com.ph\/food\/wp-content\/uploads\/sites\/4\/2026\/06\/710782186_122113054058824768_2439664194228687862_n-768x1086-1-724x1024.jpg 724w, https:\/\/primer.com.ph\/food\/wp-content\/uploads\/sites\/4\/2026\/06\/710782186_122113054058824768_2439664194228687862_n-768x1086-1-154x218.jpg 154w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><span style=\"font-size: 10pt\"><em>IMAGE from Hinoya Curry&#8217;s Facebook page<\/em><\/span><\/p>\n<p>With its Makati opening, Hinoya Curry invites guests in the Philippines to experience the taste of an award-winning Japanese curry shop that has been loved in Japan for years.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hinoya Curry officially opens its Makati branch at Eton WestEnd Square on June 18, 2026, bringing one of Japan\u2019s well-loved curry brands closer to diners in the Philippines.<\/p>\n","protected":false},"author":3,"featured_media":67729,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[84,253,655,112],"tags":[8977,8975,8976,313,265],"class_list":["post-67722","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-japanese","category-chino-roces-avenue","category-yakal-street","category-makati","tag-eton-westend-square","tag-hinoya-curry","tag-katsu-curry","tag-makati","tag-makati-city"],"acf":[],"_links":{"self":[{"href":"https:\/\/primer.com.ph\/food\/wp-json\/wp\/v2\/posts\/67722","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/primer.com.ph\/food\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/primer.com.ph\/food\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/primer.com.ph\/food\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/primer.com.ph\/food\/wp-json\/wp\/v2\/comments?post=67722"}],"version-history":[{"count":2,"href":"https:\/\/primer.com.ph\/food\/wp-json\/wp\/v2\/posts\/67722\/revisions"}],"predecessor-version":[{"id":67731,"href":"https:\/\/primer.com.ph\/food\/wp-json\/wp\/v2\/posts\/67722\/revisions\/67731"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/primer.com.ph\/food\/wp-json\/wp\/v2\/media\/67729"}],"wp:attachment":[{"href":"https:\/\/primer.com.ph\/food\/wp-json\/wp\/v2\/media?parent=67722"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/primer.com.ph\/food\/wp-json\/wp\/v2\/categories?post=67722"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/primer.com.ph\/food\/wp-json\/wp\/v2\/tags?post=67722"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}