{"id":7846,"date":"2017-05-04T10:00:19","date_gmt":"2017-05-04T02:00:19","guid":{"rendered":"http:\/\/primer.com.ph\/event\/?p=7846"},"modified":"2017-05-04T13:28:00","modified_gmt":"2017-05-04T05:28:00","slug":"the-culture-of-digital-transformation-digicon-2017","status":"publish","type":"post","link":"https:\/\/primer.com.ph\/event\/2017\/05\/04\/the-culture-of-digital-transformation-digicon-2017\/","title":{"rendered":"The Culture of Digital Transformation: DigiCon 2017"},"content":{"rendered":"

Hot on the heels of Digital Congress 2016<\/strong>, the country\u2019s first and largest digital marketing congress, the Internet and Mobile Marketing Association of the Philippines (IMMAP) recently announced the details for this year\u2019s Digital Congress 2017, happening on October 11-13 at the Philippine International Convention Center (PICC).<\/p>\n

\"\"IMAGE Digicon.com.ph<\/em><\/span><\/p>\n

\u201cOver the past years, not only has digital technology changed the way we communicate, interact, work and play as individuals, it has begun transforming entire companies and industries,\u201d shares IMMAP President Margot B. Torres during a press conference at Discovery Primea last April 6.<\/p>\n

\"\"IMAGE IMMAP Facebook<\/em><\/span><\/p>\n

\u201cThrough DigiCon 2017, it is IMMAP\u2019s aim to equip companies with the tools that they need to transform in this age of digital evolution and innovate amidst constant change,\u201d she added.<\/p>\n

Working under the theme of \u201cThe Culture of Digital Transformation,\u201d DigiCon 2017 looks to gather 2,000 (yes, two grand) of the country\u2019s brightest marketers, creatives, business leaders, start-up founders, and other innovators to attend the three-day DigiCon. In those three days, they are looking to bring forward the most important themes and discussions in everything digital.<\/p>\n

They are focusing on building that very culture of transformation. Citing research from the International Data Corp., Eduardo Mapa, IMMAP vice president and the chairman of DigiCon, revealed that \u201c45 percent of Asian organizations still feature as digital resisters,\u201d or companies that may have started going digital but have not taken significant steps towards full-on digital transformation.<\/p>\n

This year\u2019s DigiCon will include talks on core tracks of digital transformation, namely people skills, culture setting and making, adaptation to new customer and audience behaviors, and channel evolution.<\/p>\n

\"\"IMAGE\u00a0Digicon.com.ph<\/em><\/span><\/p>\n

Speakers will consist of some of the biggest names in everything that is digital, including award-winning author, blogger, and keynote speaker Brian Solis, Altimeter Group\u2019s Principal Analyst.<\/p>\n

DigiCon 2017 DX: The Culture of Transformation happens on October 11-13, 2017 at PICC, PICC Complex, Vicente Sotto St., Pasay City. Tickets prices are as follows:<\/p>\n

\"\"IMAGE Digicon.com.ph<\/em><\/span><\/p>\n

\n

Source: www.digicon.com.ph<\/a>, Gadgets Magazine<\/a>, Unbox.ph<\/a>, Entrepreneur Philippines<\/a><\/em><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

This year\u2019s DigiCon will include talks on core tracks of digital transformation, namely people skills, culture setting and making, adaptation to new customer and audience behaviors, and channel evolution.<\/p>\n","protected":false},"author":3,"featured_media":7852,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7,68,4,1986],"tags":[],"class_list":["post-7846","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pasay","category-convention","category-location","category-picc"],"acf":[],"_links":{"self":[{"href":"https:\/\/primer.com.ph\/event\/wp-json\/wp\/v2\/posts\/7846","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/primer.com.ph\/event\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/primer.com.ph\/event\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/primer.com.ph\/event\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/primer.com.ph\/event\/wp-json\/wp\/v2\/comments?post=7846"}],"version-history":[{"count":2,"href":"https:\/\/primer.com.ph\/event\/wp-json\/wp\/v2\/posts\/7846\/revisions"}],"predecessor-version":[{"id":7855,"href":"https:\/\/primer.com.ph\/event\/wp-json\/wp\/v2\/posts\/7846\/revisions\/7855"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/primer.com.ph\/event\/wp-json\/wp\/v2\/media\/7852"}],"wp:attachment":[{"href":"https:\/\/primer.com.ph\/event\/wp-json\/wp\/v2\/media?parent=7846"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/primer.com.ph\/event\/wp-json\/wp\/v2\/categories?post=7846"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/primer.com.ph\/event\/wp-json\/wp\/v2\/tags?post=7846"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}