![\"\"](\"https:\/\/primer.com.ph\/business\/wp-content\/uploads\/sites\/9\/2017\/03\/lucio-co.jpg\")
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ONE OF THE PHILIPPINE’S RETAIL TYCOONS, MR. LUCIO CO. Image grabbed from\u00a0Business World<\/a>.<\/em><\/p>\n Success doesn\u2019t happen overnight.\u00a0 It takes commitment, a lot of sweat and failures to be on top \u2013 and these for sure were the things that Lucio Co \u2013 topbilled as one of the Philippines\u2019 retail tycoons, went through to be ranked as number 11th<\/sup> on Forbes richest in the Philippines.<\/p>\n Mr. Lucio Co serves as the Chairman, Chief Executive Officer and President of Liquigaz Philippines Corporation. He is also the Chairman and President \u00a0of INVESCAP, Owner and Director at VFC Land Resources, Director at Kareila Management Corporation, President of Belllagio Holdings Inc., Ellimac Prime Holdings Inc., Cosco Prime Holdings Inc., Forbes Corporation, LCCK \u00a0Sons Realty Corporation, Patron Supermarket Inc., and the most famous Puregold Junior Supermarket.<\/p>\n Puregold\u2014contrary to what its name suggest, offers cheap merchandise for the middle-class shoppers, and owners of neighbourhood convenience stores. According to an article from Forbes<\/a>, Puregold\u2019s meteoric rise is linked to a domestic consumption boom that has been the mainstay of the Philippines\u2019 growth story. If consumer confidence remains upbeat, the retail market is expected to grow $75 billion this 2017.<\/p>\n Lucio and wife Susan\u2019s business started off as a hypermarket in 1988, then later on, owning nearly 300 branches of Puregold supermarket, making it the second largest retailer in the Philippines, next to SM Group. The couple also has interests in gaming, hotels, and wine distribution.<\/p>\n Also Read: Born out of concern and turbulent times: Puregold<\/a><\/em><\/strong><\/p>\n Sources: Forbes<\/a>, Bloomberg<\/a><\/em><\/p>\n","protected":false},"excerpt":{"rendered":" Success doesn\u2019t happen overnight. It takes commitment, a lot of sweat and failures to be on top \u2013 and these for sure were the things that Lucio Co \u2013 topbilled as one of the Philippines\u2019 retail tycoons, went through to be ranked as number 11th on Forbes richest in the Philippines.<\/p>\n","protected":false},"author":3,"featured_media":1965,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[271],"tags":[457,454,455,240,265,456],"class_list":["post-1964","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-success-story","tag-forbes","tag-lucio-co","tag-philippines-retail-tycoon","tag-puregold","tag-success-story","tag-tycoon"],"acf":[],"_links":{"self":[{"href":"https:\/\/primer.com.ph\/business\/wp-json\/wp\/v2\/posts\/1964","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/primer.com.ph\/business\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/primer.com.ph\/business\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/primer.com.ph\/business\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/primer.com.ph\/business\/wp-json\/wp\/v2\/comments?post=1964"}],"version-history":[{"count":5,"href":"https:\/\/primer.com.ph\/business\/wp-json\/wp\/v2\/posts\/1964\/revisions"}],"predecessor-version":[{"id":1970,"href":"https:\/\/primer.com.ph\/business\/wp-json\/wp\/v2\/posts\/1964\/revisions\/1970"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/primer.com.ph\/business\/wp-json\/wp\/v2\/media\/1965"}],"wp:attachment":[{"href":"https:\/\/primer.com.ph\/business\/wp-json\/wp\/v2\/media?parent=1964"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/primer.com.ph\/business\/wp-json\/wp\/v2\/categories?post=1964"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/primer.com.ph\/business\/wp-json\/wp\/v2\/tags?post=1964"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}