{"id":15019,"date":"2017-03-30T17:31:01","date_gmt":"2017-03-30T09:31:01","guid":{"rendered":"http:\/\/primer.com.ph\/blog\/?p=15019"},"modified":"2017-03-30T17:33:52","modified_gmt":"2017-03-30T09:33:52","slug":"discovery-communications-uniqlo-bring-new-youth-t-shirt-collection-in-ph-and-countries-worldwide","status":"publish","type":"post","link":"https:\/\/primer.com.ph\/blog\/2017\/03\/30\/discovery-communications-uniqlo-bring-new-youth-t-shirt-collection-in-ph-and-countries-worldwide\/","title":{"rendered":"Discovery Communications, Uniqlo bring New Youth T-Shirt Collection in PH and countries worldwide"},"content":{"rendered":"

Japanese brand Uniqlo and Discovery Communications (DCI) will release a new fashion-forward line featuring animals, space, and dinosaurs, which will be available at Uniqlo retail locations in the Philippines and online via uniqlo.com<\/a> with prices starting from P390<\/strong>.<\/p>\n

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The New Youth T-Shirt Collection marks the first ever global partnership between the two brands. This collection includes unisex youth t-shirts embodying Discovery Channel\u2019s spirit of curiosity.<\/p>\n

According to Leigh Anne Brodsky, Executive Vice President, Discovery Global Enterprises, DCI, \u201cUniqlo is recognised for their out-of-the-box approach to fashion and their highly creative and innovative designs makes them a perfect fit for the adventurous nature of the Discovery Channel brand.\u201d<\/p>\n

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The t-shirts will also be available in Australia, China, Japan, Hong Kong, Malaysia, Singapore, South Korea, Taiwan, Thailand, Canada, the U.S., and Europe and Russia, beginning this month.<\/p>\n

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The marketing campaign supporting the new Discovery Channel collection is tailored specifically to reach a global, family-focused audience. Stop motion videos and animated GIFs also featuring a dance music soundtrack will be distributed on popular social media platforms reaching parents across the world including Facebook, Line in Japan, and WeChat in China.<\/p>\n

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In Malaysia, children and adults will be transported and immersed in time, space and story with the latest experiences from Discovery Virtual Reality (VR).<\/p>\n

DCI will also drive awareness around the line on their platforms and there will be in-store support and promotion on Uniqlo.com.<\/p>\n","protected":false},"excerpt":{"rendered":"

The New Youth T-Shirt Collection will be available at Uniqlo retail locations in the Philippines and online via uniqlo.com with prices starting from P390.<\/p>\n","protected":false},"author":3,"featured_media":15023,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,94],"tags":[2933,2934,12],"class_list":["post-15019","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-and-current-events","category-press-release","tag-discovery-communications","tag-new-youth-t-shirt-collection","tag-uniqlo"],"acf":[],"jetpack_featured_media_url":"https:\/\/primer.com.ph\/blog\/wp-content\/uploads\/sites\/14\/2017\/03\/UT-Discovery-Channel-Space--e1490866427314.jpg","_links":{"self":[{"href":"https:\/\/primer.com.ph\/blog\/wp-json\/wp\/v2\/posts\/15019","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/primer.com.ph\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/primer.com.ph\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/primer.com.ph\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/primer.com.ph\/blog\/wp-json\/wp\/v2\/comments?post=15019"}],"version-history":[{"count":2,"href":"https:\/\/primer.com.ph\/blog\/wp-json\/wp\/v2\/posts\/15019\/revisions"}],"predecessor-version":[{"id":15035,"href":"https:\/\/primer.com.ph\/blog\/wp-json\/wp\/v2\/posts\/15019\/revisions\/15035"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/primer.com.ph\/blog\/wp-json\/wp\/v2\/media\/15023"}],"wp:attachment":[{"href":"https:\/\/primer.com.ph\/blog\/wp-json\/wp\/v2\/media?parent=15019"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/primer.com.ph\/blog\/wp-json\/wp\/v2\/categories?post=15019"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/primer.com.ph\/blog\/wp-json\/wp\/v2\/tags?post=15019"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}